Contains 87% organic ingredients.
1. Should I apply it to wet or dry hair?
To damp, towel-dried hair, and that is more important here than with other products. You apply this cream before blow-drying so that the heat protection is in place before the heat hits. Distribute it through your lengths, comb it through gently, and then blow-dry. On completely dry hair, you can use a tiny bit to touch up frizz, but it plays the starring role on wet hair.
2. How much should I use?
A little, and build it up. Start with a small amount, about the size of a pea to a hazelnut, depending on your hair length. Rub it between your hands and distribute it through your lengths and ends. Too much will make your hair flat and greasy, especially if you have fine hair. Long or thick hair? Then you can add a bit more, but it is better to use a small amount twice than too much at once.
3. Will it make my hair greasy or flat?
Not if you keep it in the right place. Stay away from your scalp and roots, because that is where any cream will make your hair flat. Only apply it to your lengths and ends. Do you have fine hair? Be extra sparing. Distributing it well between your hands before putting it in your hair also helps, so you won't get a glob anywhere.
4. Does this really work as heat protection?
Yes, that is one of the main tasks of this product. The brand explicitly states that it protects against heat and UV. It is important, however, that you apply it before using your blow dryer or straightener, not after, because otherwise the protection is in the wrong place. Do you often work with heat? Then this is exactly what this cream is intended for. The UV protection is a nice bonus for sunny days.
5. Should I rinse this out or leave it in?
Leave it in, do not rinse it out. This is a leave-in styling cream: you apply it, style your hair, and leave it like that. That is why you feel and see the result in your finish. Want to get it out? Then just wash your hair with shampoo the next time.