The hydrating formulaeffortlessly removes makeup residue, oils, and dirt from your brushes, while simultaneously providing a soft, silky finish. The balm is enriched with natural ingredients, which protect and condition the brush bristles, keeping them in top shape.
Why and how often should I clean my brushes?
Honestly, this is a step many people skip, even though it is truly important. Over time, makeup residue, sebum, dead skin cells, and bacteria accumulate in your brushes, which you then drag across your face every single day. The result can be: more breakouts, less clear skin, and patchy makeup application. I recommend cleaning your brushes at least once a week, and more often if you use them daily or have sensitive skin. A clean brush not only leads to clearer skin but also distributes your makeup much more beautifully and makes the brush last longer.
How do I use this cleansing balm?
It’s very simple, in four steps. Wet your brush with lukewarm water and swirl it in the balm to coat it. Then, move the brush in gentle, circular motions on the pad to create lather and loosen the makeup residue. Rinse thoroughly under lukewarm running water until the water runs clear; for stubborn brushes, simply repeat the steps. Finally, gently squeeze out the excess water and reshape the bristles.
What water temperature and how much pressure?
Use lukewarm water, not hot water: water that is too hot can loosen the glue that holds the bristles in place, and you don’t want that. Also, be gentle: use circular, massaging motions and don't press hard, as too much force can cause the bristles to fray or shed more quickly. Also, try to avoid getting water inside the metal ferrule/handle for the same reason. Taking it slow and gentle works best and keeps your brushes looking beautiful for the longest time.
Does it damage the bristles?
No, quite the opposite: this is a mild, nourishing balm that cleanses without damaging the bristles. It is enriched with natural ingredients like shea butter and coconut oil, which protect and soften the hair, hence the silky finish after washing. One tip: rinse well so that no residue of the conditioner remains, as too much oil can make a brush greasy, which makes your makeup application less effective. Rinse thoroughly and you will have soft, supple brushes.
How and for how long should I let my brushes dry?
After rinsing, gently squeeze out the excess water and reshape the bristles. Lay the brushes flat to dry, or at an angle with the bristles pointed slightly downward so that no water runs into the handle. Let them air dry naturally; count on at least 12 hours, so do it in the evening, for example, so they are ready for the morning. Avoid a hairdryer or direct heat, as that can dry out the bristles.
